Would you agree with the statement that children need to be bored? I do and I think BiC would agree too.
When I was growing up we only had four television channels to choose from and programmes aimed at children were only on for a couple of hours after school. If there wasn’t anything on television that we didn’t want to watch, we switched it off.
These days with Netflix, NowTV and other streaming services, there is always something to watch. With all the gaming that children do, the apps on tablets and phones and of course YouTube, which they’re all slightly obsessed with – they don’t tend to run out of things to do and so they don’t need to create their own entertainment as much.
Rebecca Huda, BIC® UK and Ireland’s Product Manager – Stationery, comments: “It’s challenging to consider boredom as a positive thing, but I think we’re all aware that taking a bit of time away from constant noise and activity, has a positive effect. It’s good to be able to let the mind wander and through our competition, we’ve seen that kids in the UK have amazing imaginations”.
A study by BIC® KIDS as part of its Young Artist Award, which celebrates the creativity of children from across the country by taking children’s artwork beyond the fridge door and onto public billboards – found that children often spend less than three hours a day away from their screens.
As wonderful as it is that they have all the information on the Internet to hand and can keep in contact with their friends outside of school, this doesn’t leave a lot of time to be creative.
When children are bored and need to find things to amuse themselves, this can lead to them finding creative practical hobbies that they are good at and enjoy. It can lead to them finding talents that they never knew they had.
Dr Martin Stephen, renowned consultant on child education and development – “It’s all about getting a good balance. Creativity can be encouraged via digital games but it’s important that we continue to develop core skills such as drawing and writing as it’s been proven that these skills aid creativity and imagination.
What a child sees and does on a screen can encourage creativity but all too often it’s the creativity and imagination of the designer, not the child. Drawing and writing with a pen aren’t old-fashioned and out-dated – they’re proven state-of-the-art and affordable boosters to the child’s body and brain: the ultimate fertiliser for the imagination.”
Bis received hundreds of entries from creative 5-11-year old kids from across the UK and Republic of Ireland for the BIC® KIDS 2018 Young Artist Award. The regional finalists have now had their artworks displayed on billboards and have been put forward to a public vote which will crown the 2018 champion.
If you would like to spark some creativity in your own children, why not enter the Gleam giveaway below to win some BiC goodies to get them drawing, writing and creating?
The prize package contains the following:
x3 BiC Pink Bic Kids Ball Pens
x2 BiC Star Wars Glue Sticks
x2 HB BiC Kids Graphite Pencils
x12 BiC Kids Evolution Colouring Pencils
x12 BiC Kids Magic Felt Pens
To try to win enter via the Gleam widget below.
UK Only, any entries completed below will enter you into the giveaway, you do not need to complete all options in order to be able to win, but each additional entry option will give you more entries into the giveaway.
My usual terms and conditions can be found here A Cornish Mum’s Competition Terms and Conditions.
Good Luck and do feel free to bookmark my competitions page for future giveaways.